Geri Halliwell: It's Raining Men (Jake and Jim, 2001)
From Pete Fraser's analysis on this music video, it is clear that traditional conventions were conformed. Some examples include: There is movement of the camera motivated by the dancing, which keeps the video pacey to match the song's tempo. The pace of the video goes with the music, the editing quickening as a climax approaches. Along with the lyrics which state "getting low", it is followed by a camera tilt down the bodies of two intimate dancers which plays on the representation of voyeurism. In a series of cuts, in four separate performances Geri's outfits change in the space of a few seconds. On one red shirt she wears, "Famous" is written in a font which clearly refers to another film text: Fame, there are significant intertextual references. For the final verse, chromakey is used to place Geri against a stormy sky in slow motion.
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